A man of the future

IWC, McQueen Films

The commercial tells the story of F.A. Jones, the founder of the legendary watch brand IWC Schaffhausen. The spot shows his journey following his dream of creating Swiss watches with the American dream in mind.

As postproduction supervisor it was my job to plan, coordinate, execute and operate various roles of the postproduction. In addition to that, I got to cut the trailers and versions that were targeted to run at the Super Bowl.

Director

Rune Milton

Main Talent

James Marsden

Postproduction Supervisor

Adrian Weber

Studio

IWC, McQueen Films

Release

2021

Services Provided

Postproduction Supervision, Onlining, Trailer Edit